Scaling smart – why ResTech startups need more than just engineers.
There’s a pattern I’ve seen too often.
A ResTech founder secures funding and rushes to scale – but doubles down solely on engineering hires. The platform gets built, but clients are left asking: where’s the insight? Where’s the impact?
In B2B ResTech, TRUST is everything. Clients need more than code – they need to believe in your methodology, your data integrity, and your people.
That’s why sustainable growth depends on cross-functional teams:
➤ Engineers to build
➤ Product leads to steer
➤ Research ops to validate
➤ Customer success to translate and champion
I’ve pulled this together into a short deck on building the right ResTech team from seed stage through to scale. It’s for founders who want to avoid costly hiring mistakes – and build platforms that actually solve problems.
Would love your thoughts.
